Productivity
Boost your emails with MemoMail Shortcodes
Want to make your emails more professional without spending too much time on manual customisation?
Discover how MemoMail’s customisable Shortcodes can transform your email marketing strategy!
With MemoMail’s advanced tools, you can easily insert customised and dynamic content, ensuring that each message resonates perfectly with your audience and optimises the effectiveness of your campaigns. Take advantage of these features to make your email communications more engaging and efficient.
What is a shortcode and how does it work?
Shortcodes are small code snippets that you can insert into your emails to automatically call up dynamic, customised content. Instead of manually writing each email with specific details for each recipient, shortcodes allow yo to automate this process.
With MemoMail, you can use shortcodes to insert variables such as the recipient’s name, account details or specific product and service information directly into your messages. This approach allows you to personalise each email based on the recipient’s data, making your communications more relevant and engaging.
What are the advantages of using customisable Shortcodes?
There are several advantages to customised email automation, mainly in the corporate sphere. Among them, these are the main ones:
Easy and Fast Customisation: Set up shortcodes once and apply them to all campaigns. Save time and reduce errors compared to manually editing each email. Save time and reduce errors compared to manually editing each email.
Dynamic Content: Insert content that adapts to the recipient’s information, such as offers based on previous purchases or customised updates, whithout creating each email manually.
Greater Engagement: Customised emails have higher open and click-through rates. Shortcodes improve message relevance and increase recipient engagement.
Efficiency and Scalability: Easily handle a large volume of communications with consistent quality. Ideal for growing companies that need to send emails to thousands of customers.
How to use MemoMail Shortcodes?
Above all, you have to look at and analyse the audience you have to send the message to. Then go on to customise your emails using our Shortcodes in the following form:
- Set Shortcode
Create a list of shortcodes representing variables to be included in emails, such as the recipient’s name or order number. MemoMail provides a simple guide to setting them up and integrating them into your email templates. - Create Email Templates
Develop email templates that incorporate shortcodes to automatically insert customised information. Ensure that the templates look professional and that the shortcodes are well positioned for clear display of customised content. - Test and Optimise
Perform A/B tests to verify that shortcodes work correctly and that messages are displayed as expected. Monitor email performance and make changes to optimise results. - Monitoring and Analysis
Use MemoMail’s analytics tools to track open rates, clicks and conversions. Evaluate the effectiveness of personalisations and make adjustments to continuosly improve your campaigns.
By integrating customisable shortcodes into your email marketing strategy, you can revolutionise the way you interact with your customers. With MemoMail, email personalisation becomes simple and effective, improving the effectiveness of your campaigns and facilitating the management of large volumes of communication. Take advantage of this opportunity to improve your emails and make them more professional and engaging. Start using customisable shortcodes now and transform your business communication.
